International Journal of Industrial Engineering and Management

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Vol. 5 No. 4 (2014)
Original Research Article

The Emergence of Creativity, Innovation and Leadership in Micro-level Social Interactions and How to Research It

Hans Lundberg
Linnaeus University, School of Business and Economics
Ian Sutherland
IEDC-Bled School of Management
Paul Blazek
RWTH Aachen University
Birgit Penzenstadler
University of California, School of Information and Computer Sciences
Hagen Habicht
Center of Leading Innovation & Cooperation, HHL Leipzig Graduate School of Management

Published 2014-12-30

abstract views: 14 // FULL TEXT ARTICLE (PDF): 0


  • creativity,
  • innovation,
  • leadership,
  • methodology,
  • software

How to Cite

Lundberg, H., Sutherland, I., Blazek, P., Penzenstadler, B., & Habicht, H. (2014). The Emergence of Creativity, Innovation and Leadership in Micro-level Social Interactions and How to Research It. International Journal of Industrial Engineering and Management, 5(4), 221–232.


The moment-to-moment unfolding of innovation, creativity and leadership is complex, non-linear, recursive, largely tacit and influenced by micro-level social interactions. The methodology InnoTracing supported by the software InnoTrace enables insights into the black box of such emergent, situated processes by visualizing what participants regard as their particular ‘‘moments of significance’’ (MOS) as they (according to participants subjective opinion) relate to creativity, leadership, and innovation unfolding in real time. By gathering, aggregating, and analyzing real-time data with a software tool InnoTrace, previously invisible micro-level social interactions are observed. The InnoTracing methodology, a complement to the software InnoTrace, is a further development of ethnomethodological methods, aiming to deal with such user-generated data. This provides a way to study creativity, innovation and leadership processes as they unfold in real time among various actors. This paper explains the InnoTrace software and InnoTracing methodology and presents first data results from one empirical study.


Article history: Received (02.08.2014); Revised (26.10.2014); Accepted (18.11.2014)  

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