AICHNER, T.; SHALTONI, A. M. The Impact of Perceived Advertising Creativityon Behavioural Intentions and Quality Perceptions in Mass Customization. International Journal of Industrial Engineering and Management, [S. l.], v. 10, n. 2, p. 131–138, 2019. DOI: 10.24867/IJIEM-2019-2-234. Disponível em: https://ijiemjournal.uns.ac.rs/index.php/ijiem/article/view/121. Acesso em: 27 jul. 2024.